ANYTHING GOES

Anything Goes!
by ShawMark

A History of Exceptional Performance
Anything Goes! has earned a reputation as the best performing carpet in the industry, and the products have undergone a series of "torture tests" to demonstrate their incredible texture retention capability.  Anything Goes! was designed as a product that would give consumers a carpet that would be unlike anything available at the time, and we've put Anything Goes! carpet into locations in which the foot traffic exceeds what the average home would endure in decades of wear.
Torture Tested
Remarkably, in every torture test Anything Goes! has stood up to the punishment and retained its tight twist and original appearance.  ShawMark's Anything Goes! no mat/no crush warranty is the only warranty of its kind that does not exclude stairs and hallways and is transferable.
Anything Goes! No Mat/No Crush Warranty
Anything Goes! carpets were originally developed more than thirty years ago to address the major complaint about carpet performance:  matting and crushing.  Before the advent of stain resistance technology, Anything Goes! carpets were demonstrating their appearance retention capability and satisfying thousands of consumers across the country.
The objective of making such a high-performance carpet was simple:  to keep carpet beautiful.  Most carpets are extremely resistant to wear; there is no appreciable fiber loss, even after years of use.  but matting and crushing over time can cause the yarn tufts to lose their resiliency and fresh appearance, causing the carpet to "ugly out."  With Anything Goes!, the carpet you see today will retain its beauty for years to come.
What Makes Anything Goes! And thew No Mat/No Crush Warranty Different
There are two types of performance warranties: texture retention and no mat/no crush.  The no mat/no crush warranty is less common, because the requirements for carpet performance are more stringent.

In many texture retention warranties, there is no minimum durability rating, and the warranty only covers "significant" loss of texture.  Moreover, texture retention warranties often require the use of an approved pad; for example, a pad of 7/16" thickness or less with a minimum of 6-pound density may be stipulated.  Matting and crushing, defined as the tufts coming untwisted or the pile becoming crushed, is excluded from texture retention warranties.,

The Anything Goes! warranty against matting and crushing promises that the carpet "will not mat or crush from foot traffic."  The no mat/no crush warranty is clearly more definitive with no specification regarding the degree of matting and crushing.

In order to qualify for the Anything Goes! no mat/no crush warranty, these carpets are subjected to testing that is equivalent to twice the punishment endured by most styles tested for texture retention, and a minimum durability rating is required, certifying the carpet is suitable for high-traffic areas.  There are also no pad requirements and there is no subjective terminology, such as "significant loss," included in the Anything Goes! no mat/no crush warranty.

Anything Goes! styles carry a texture retention warranty in addition to the matting and crushing warranty, offering you added coverage for you carpet's performance.
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